Understand what’s holding back your sales today.
Get your action plan in 48h.

A clear, fast, no-obligation diagnostic to identify your growth opportunities and optimize your customers’ shopping experience.

BOOK MY 45-MIN CALL

Free consultation • No obligation

Hundreds of brands supported, including

RETAIL CHALLENGES

WHAT’S REALLY HOLDING BACK YOUR RETAIL SALES

Increasing foot traffic, growing average basket size, and building loyalty :
these are your goals, but everyday obstacles keep getting in the way.

Acquisition profitability

Bringing in qualified traffic, in-store or online, takes more investment. The challenge is turning every visitor into a buyer to make that investment pay off.

A smooth customer journey

With today’s time-pressed shoppers, the slightest hesitation about an offer delays the purchase. Removing invisible friction points unlocks your natural conversion rate.

Protecting your margins

Generating volume without sacrificing profitability is a major challenge. Repositioning the experience around value and reassurance helps protect your profitability.

Making the most of your data

Your sales and point-of-sale systems generate a wealth of valuable information. Turning that data into simple decisions gives you an edge on your market.

Strategic perspective for leaders

Caught up in day-to-day operations, it’s normal to run short on time. Getting support lets you validate your strategic choices with confidence.

70%

of shoppers spend more with brands that offer a seamless, personalized experience, from the web to the store.

Source: Deloitte Digital

The key isn’t aggressive discounting, it’s eliminating hesitation at the moment of purchase. Offering a frictionless journey, in-store and online, is the fastest lever for growing your sales.

OUR RETAIL APPROACH

The Archipel Method

Three levers to boost your retail performance

Strategy

Understanding motivations, friction points, the moments that grow basket size, and what influences conversion.

+34% conversion

Achieved when messaging is aligned with buyers’ real motivations. (Source : Ipsos)

Creative

Clarifying your value proposition and creating a memorable experience that captures attention, sets your brand apart, and drives action.

+47% commercial effectiveness

A campaign’s performance depends directly on the clarity and creative quality of its message. (Source : Nielsen)

Data

Making your point-of-sale and traffic data work for you: turning it into simple decisions, optimizing every marketing action, and removing uncertainty.

23x more acquisition & 19x more profitability

That’s the average gap between retailers who leverage customer data and those who decide by gut instinct. (Source : McKinsey)

METHODOLOGY & 48H PROCESS

From call to action plan

Three levers to boost your retail performance

45-min strategic call

Book directly on our calendar. We’ll review your sales channels, business priorities, and the immediate opportunities within your network.

Analysis & Decoding

We pinpoint your buyers’ friction points and translate your data into concrete growth levers.

Action plan

Delivery of a clear, measurable roadmap your teams can execute.

Your free diagnostic

Let’s talk about your sales

*All fields are required

"*" indicates required fields

Frequently asked questions

Before you get started

How much does it cost?

The 45-minute call and your action plan delivered within 48 hours are 100% free, with no obligation. If you’d then like us to help implement the recommendations together, the budget is clearly defined upfront.

How long does it take?

A single 45-minute call is enough to review your network, and your written strategic action plan is delivered within 48 hours.

What if we’re already working with an agency?

We bring a second, objective perspective on your conversion levers, without questioning what’s already working well with your current partners.

What size of company do you work with?

Our approach is designed specifically for retail SMEs, whether you’re an established independent retailer or a multi-location chain. Our method adapts to your operational realities and your level of digital maturity.

Who leads the 45-minute call?

You’ll speak directly with Archipel’s president, Caroline Barrette, a retail strategy expert, ensuring a high-level diagnostic with no filter and no sales intermediary.

Going further