ÉcoloPharm

EcoloPharm designs environmentally-friendly packaging solutions for pharmacies. And yet, despite its significant progress in sustainable production, the brand’s image didn’t reflect this evolution.

Looking to highlight its environmental and social commitment, EcoloPharm tasked Archipel with revamping its promotional support as well as its website.

We designed communications tools aligned with EcoloPharm’s culture and commitment, for example with a photo session embracing diversity and emphasizing real-world contexts in which their packaging is used. Furthermore, the digital team developed a custom website focusing on the brand’s commitment to protecting the environment. Users can even activate an environmentally-friendly mode that reduces their energy use.